Domain Leasing
Whats is Domain Leasing?
Like a car lease, domain leasing gives you the right to temporarily use a domain over a specified time period, generally one to five years, while making regular monthly lease payments to the registrant of the domain (or their acting agent).
All our domain leases afford the lessee the option to purchase the domain name for a pre-agreed price, usually any time after year one of the lease agreement.
Domain leasing allows the lessee access to high-value domain names without the substantial upfront costs of a normal purchase.
As time goes by the availability of a domain that is related to its target market becomes rarer and rarer, the end result being that the value of the domain increases over a period of time.
When we first entered the web hosting, design, and domain industry nearly three decades ago, we recognised the long-term value of premium domain names. With that vision in mind, we invested strategically, much like a forward-thinking property investor, by registering and maintaining hundreds of high-quality, keyword-rich domains.
Over the past 29 years, many of these domains have been successfully leased to our clients. Some businesses have leased their domains from us for many years as part of their ongoing growth strategy. Others have used our leasing model to test and validate their business concept before taking advantage of the option to purchase the domain outright during the lease term.
This approach has allowed our clients to secure powerful, brand-enhancing domain names with flexibility, confidence, and a clear pathway to ownership.
It turns out that we weren’t wrong; domains have sold over the years for vast sums. In 2010, the domain carinsurance.com sold for USD$49.7 Million Dollars and more recently, in 2015, the domain 360.com sold for USD$17million(*)
Despite not quite achieving the title of selling a ‘million-dollar domain’, our speculative domain investments have proved relatively fruitful, both for ourselves as investors and for our clients who have benefited from the ability to operate them as a web front end for their own business.
(*) Source Wikipedia.org
https://en.wikipedia.org/wiki/List_of_most_expensive_domain_names
Why is Domain Leasing Beneficial?
- Achieve visibility faster with a powerful, keyword-rich domain name. Domains that contain relevant search terms naturally align with what customers are looking for, giving your website a stronger opportunity to rank highly in Google and Bing organic search results compared to non-keyword domains.
- It’s a smart, strategic way to strengthen your online presence and improve your chances of appearing on page one, where it matters most;
- You spend less money up front on the domain, allowing funding to be spent on building the product or service and marketing it;
- We work with you to agree on a fair purchase price for the domain in the future, allowing your idea to be built and proven before committing to the capital purchase costs; and
- Lease rental costs may be offset against tax.
If you’re looking to hit the ground running to maximise your sales revenue, brand credibility and hence profits, domain leasing can make available to you domains for an exclusive period of time that may not otherwise have been available.
It will more than likely be the case that you do not have the budget available to purchase a domain, or that it is not available to purchase, that’s where we come along. We have full control and ownership of hundreds of domains, with many hundreds already out on lease, we also have many contacts that have control of other domains that may be available to lease through us.
Domain Leasing can be on flexible lease terms with or without automatic renewal options, once you have entered into a lease agreement we can point the domain nameserver records to your own web space or we can supply you with the web hosting you need to operate your domain. We can even arrange for a website to be designed and built with bespoke database programming to be written if required, search engine optimisation, social networking and other marketing services.
Hit the ground running to maximise your revenue, brand credibility and hence profits, lease the right domain now.
Please give us a shout via our online contact form to find out if we have an appropriate domain available for leasing or, if you are a domain owner looking to return a regular income on your investment drop us a line, we may be able to assist you in leasing or selling your domain.